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Reference: 86480

Date Added: 31 October 2022
Closing Date: 12 December 2022

Job Title: Media Officer

Working For: Care England

Location: London

Salary: Competitive (Full Time, 35 hours per week)

Length of Contract: Permanent

Job Details


  • To improve the position of Care England in all national, regional, local, and social media. This role will require planning and executing the digital and media strategy for Care England.


  • Develop and create a national local and regional strategy for the print and broadcast media.
  • Developing a sound knowledge of the purpose of Care England‘s mission to improve the
  • environment for people who provide care services.
  • Develop a sound knowledge of social care issues.
  • Developing good internal and external relationships with colleagues, members, and other
  • key stakeholders.
  • Creating a digital media calendar and managing content across all media platforms, e.g.,
  • LinkedIn, Instagram, Facebook, Snapchat, etc.,
  • Aligning the media strategy and our website with Care England’s digital activities and
  • improving member engagement.
  • Content creation, both visual and videos accompanied by copywriting for target post.
  • Analysing the reach and engagement on digital media platforms and constantly working
  • towards enhanced profile and engagement for Care England.
  • Developing media and social media strategies with the aim of increasing awareness of Care
  • England and improving member engagement and recruitment.
  • Analysing the long-term impacts of Care England’s social media strategy and offering
  • quarterly reports to the team outlining any necessary changes to the overall digital
  • marketing plan.
  • Creating captivating content for an organisation’s social media sites, which may include
  • writing blogs, articles, posts, and multimedia content.
  • Staying up-to-date with the latest social media trends and digital technologies.
  • Developing monthly reports on emerging social media trends that will be submitted to the
  • management and executive teams.
  • Developing and overseeing campaigns to draw attention to Care England’s mission.
  • Setting measurable goals for campaigns, measuring, and showing the Return on Investment
  • (ROI).
  • Monitoring and responding to member feedback, comments, and social media posts.
  • Liaising with colleagues and members to create a holistic and effective online marketing
  • strategy.

Closing Date: 12 December 2022

Interview/Start Dates

Please submit your CV and an accompanying cover letter to SWTan@careengland.org.uk. We will be in contact with candidates in the New Year.

Application Details

Please submit a CV and cover letter to SWTan@careengland.org.uk

Website: https://www.careengland.org.uk

Additional Notes